She Built a Bustling Business Providing Cremations for Less, but Nothing Prepared Her for COVID-19

Los Angeles Magazine published a great profile on LaRuth Wright, founder and CEO of White Diamond Funeral Services, crematory in Beverly Hills, CA.

She reflects that “the pandemic has taken her business and the entire mortuary industry in Los Angeles to an unprecedented level, with the recently deceased stacked up in freezers across L.A. County like rush hour on the 405 and city skies thicker by the day with smoke from burning bodies.”

To read the full story, click or tap here.